Invesco
Writing and animation
Support for the relaunch of the Asia Dragon investment trust
Work on Invesco Asia Dragon
The brief: Invesco hired us to help with their campaign to promote the relaunch of their Asia Dragon investment trust after a merger with one of Aberdeen’s trusts.
The solution: After brainstorming, we decided to create an introductory content piece for their website accompanied by a text-and-stock video that could also be used on social media. Our writer interviewed their experts and our creative team worked with Invesco’s brand team to ensure the video was delivered on time and on brand. The video and content piece were produced, signed off and published within a month.