Coinbase
Full creative services
Design, thought leadership, editing and translation
Institutional marketing for crypto leader
The brief: Coinbase is the largest cryptocurrency exchange in the US by trading volume. It has recently enjoyed significant growth through partnerships with some of the world’s largest financial institutions. Highbrook was initially hired to generate marketing collateral for Coinbase’s Prime Broker offering.
Outputs: We have worked on animation, thought leadership, translation, and the annual Year In Review whitepaper for institutional clients – along with an H1 iteration (above). The reviews – numbering around 60 pages – required fast turnaround as soon as final data for the year was ready. The work was assembled in three parallel production streams: text, 35 complex charts and design. A stock footage and graphics animation explained how institutions work with Coinbase prime (top of page). We have also worked on payroll and created documents comparing Bitcoin, Ethereum and Polkadot.
